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Michael Davis Joins Innovative
Marketing Team
New Rochelle, NY (PRWEB) March
31, 2010 -- Mill Square Group announces a welcomed addition to its management
team, Michael Davis as the “Master Dot Connector/Sherpa.”
“We are thrilled to welcome Michael
with his valuable insights and experience to our Mill Square family,
particularly as we launch our sister company, Our Club, a cross-brand online
loyalty platform targeting the affluent memberships of African Americans and
other diverse professional and social organizations. Michael brings more than
20 years of international experience working across cultures, creating customer
strategy, developing partnerships, and increasing the corporate reach globally.
This is a major add to our already amazing team of marketing experts,” states
Margaret Young, CEO Mill Square Group. 
Mill Square has almost a decade of
experience helping Fortune 500 clients develop and implement business growth,
marketing, and customer loyalty strategies and initiatives. To address the
tough economic environment facing premium and luxury brands today, Mill Square
has helped clients zero in on winning the business of high value consumer
sub-segments. During these challenging times, brands are changing their
strategic vision in terms of their digital and ecommerce direction, with over
66% of brands now selling online vs. 33% a year ago. As more affluent consumers
turn to the web, marketers are realizing the importance of digital and social
media as the cost effective, measurable means to reaching untapped
opportunities.
Michael has worked extensively with
Fortune 500 companies and government agencies to develop and implement
solutions to resolve significant and complex business issues. His work and
client experience include delivering solutions for Unilever, NASDAQ, America
Online, Telefonica, BellSouth International, Cable & Wireless, US Air
Force, People’s Republic of China, and a host of clients in the technology,
consumer packaged goods, brokerage, and telecommunications industries. Michael
has proven leadership success in consulting, outsourcing, program management,
and new business development with Tandem Computers, Compaq Computer, Hewlett Packard,
and MJD Management Group.
He co-founded and is on the Board of
Directors of Wonderland Gardens, a non-profit green space destination that
serves as a community resource that connects people to nature. Michael is a
Green Energy Council Ambassador and has green energy and sustainability
certifications. He co-founded a non-profit after school tutorial and mentoring
program for “at risk” high school students to help them gain acceptance into
college. Michael holds an Executive MBA from Emory University’s Goizueta
Business School and a BBA (Management Information Systems) from University of
Georgia’s Terry College of Business.
About Mill Square Group: Mill Square
Group helps companies better leverage their existing brand equity and assets in
new, untapped market segments. Mill Square is recognized for creating
innovative cross-touch point, diverse and multicultural marketing and customer
loyalty programs for Fortune 500 companies. The Mill Square team applies
ROI-driven methodologies, analytics and tools that increase productivity,
reduce costs, and drive revenue for their business partners. Mill Square
clients include American Airlines, Cendant, Wachovia, and Symantec. In December
2009, Mill Square Group launched an unprecedented cross-brand, online loyalty
platform initially targeting high value African American consumers through
selected social and professional organizations in which they are already
engaged. For more information about our experienced professional team and broad
industry experience, visit our website at millsquare.com or call Erin Nester at
888-322-6568.
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All Rights Reserved, Mill Square Group, Inc. 2009
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